5 meta-trends underlying almost all of modern marketing – wonderful infographic of marketing technology firms illustrates one of the five trends. All the others have good graphics as well.
- The great digital migration of marketing (and business).
- The convergence of paid, earned, and owned media.
- Customer experience as the core of marketing.
- Rise of the creative/marketing technologist.
- Agile marketing management.
Via David Crow, who describes the above post as “must-read.”